Process
How it works, step by step.
Five steps. Only one of them needs you. Here’s what happens, who does it and what you get at each stage.
- 01
Day 1–2
Onboarding & authority positioning
You complete a structured onboarding form about your offer, your clients and your goals. Your private Discord channel goes live the same day.
What you get
- Authority Flywheel™ roadmap
- Positioning strategy (PDF)
- Content & angle blueprint
- 1:1 Discord channel
Delivered within 48 hours of onboarding.
- 02
Week 1
Research & content blueprint
We study your market, your competitors and the conversations your buyers are already having. That research decides the hooks, topics and angles, so scripts aren’t built on guesses.
What you get
- Market research
- Content strategy
- Hooks & angles
- 03
Every week
Scripting & recording
We write 30 scripts a month. You record them in about 45–60 minutes a week, on your phone or webcam. That’s the only part that needs you.
What you get
- 30 scripts a month
- Weekly recording plan
- 04
Every week
Editing & distribution
Your raw takes become finished, branded short-form videos, scheduled and published on Instagram, TikTok, YouTube Shorts and Facebook.
What you get
- 30 videos a month
- 4 platforms
- Scheduled publishing
- 05
Ongoing
Ongoing support & optimisation
We set up ManyChat DM automation, lead qualification and call booking, then track execution every week and refine the content angles every month.
What you get
- ManyChat DM automation
- Lead-qualification flow
- Call-booking system
- Weekly tracking reports
- Monthly angle optimisation
Week to week
Once it’s running, this is your week.
One step is yours: recording. Everything before and after it happens around you, and you can watch it happen in your Discord channel.
- ScriptDone by our team
- RecordYour part · ~45–60 min
- EditDone by our team · you approve
- PublishDone by our team · 4 platforms
- ConvertRuns automatically in ManyChat
- BookQualified leads pick a time
Illustration of a typical week, not a client account
What we need from you
- An honest onboarding form. The better we understand your offer, the better the scripts.
- About 45–60 minutes a week to record
- Access to your social accounts and a ManyChat account connected to your profile
- Replies in Discord within 48 business hours, so nothing stalls
What you can stop doing
- Deciding what to post
- Writing captions and scripts
- Editing, or managing an editor
- Remembering to publish on four apps
- Replying to every “interested!” comment by hand
Questions
About the process.
How much of my time does this take?
Plan on 45–60 minutes a week to record from scripts we've already written, plus a few minutes to answer questions in your Discord channel. Your phone or webcam is enough. Onboarding takes a little longer in the first week because we need to understand your offer properly.
What do I need to record with?
Your phone or a webcam is enough. We send you the scripts and a simple recording plan, and we handle the editing, captions and branding. Good natural light and a quiet room make the biggest difference, and we'll help you set that up during onboarding.
How quickly do things start?
After you complete the onboarding form, your Authority Flywheel™ roadmap, positioning strategy and content blueprint are delivered within 48 hours, and your private Discord channel is live from day one. We agree the production and publishing calendar with you during onboarding.
Next step
Find out if the Authority Flywheel™ fits your business.
Book a free 30-minute strategy call. We’ll look at your offer and your current content, then tell you honestly whether this is the right next step.